Conquering Public Markets: Strategy and Success Guaranteed

The webinar "How to Sell Products and Services to the Government of Quebec", organized by the Ministry of Economy, Innovation and Energy (MEIE) in collaboration with Québec International, is a free training session designed for entrepreneurs, sales managers, and market development professionals.

This webinar aims to demystify public markets by explaining how they work, the role of government buyers, the contract award process, and business strategies for success in this field. It will also address common questions, such as the legality of lobbying or why certain suppliers frequently win contracts.

By participating, businesses will gain a better understanding of how to leverage the opportunities offered by public contracts, which represent billions of dollars annually, while enhancing their credibility in international markets.